Santa Ana, CA (October 23, 2020) ProMedia Events & Publishing is proud to announce ProMedia Productions, a new division for the prominent sanctioning body and media company. The newly formed brand is a for-hire event production and logistics group offering complete, turnkey motorsport event management.
“Some of the best businesses are created organically and ProMedia Productions is a perfect example of that fact,” said Steve Wolcott, founder and CEO of ProMedia Events & Publishing. He continued, “NMRA and NMCA national events have the reputation of being some of the most organized in motorsports thanks to the highly experienced staff—led by Rollie Miller—and some of the best equipment to keep events moving smoothly. It’s no surprise that companies have sought us out to improve and produce segments of their events. This business segment is growing and it makes sense to add a new division to serve the industry.”
ProMedia Productions is responsible for handling the drag racing segments of Holley LS Fest and Holley MoParty and is currently in talks with other high profile specialty drag racing events for 2021 and beyond. ProMedia Productions allows companies to focus on their core business while developing live events. The events will carry the moniker “Powered by NMCA” to let racers and fans know there will be a high level of professionalism and organization.
“We currently produce and operate 17 nationwide events with NMRA, NMCA, NMCA WEST and outside events. We have developed teams of experienced staff featuring an SFI-certified technical inspection department, race operations, and a fire and safety group that includes trucks, equipment, and a motorsport-trained rescue staff. Additionally, ProMedia Productions is capable of handling off-track concerns with gate management, racer and spectator parking, advance and same-day ticketing, marketing, and media relations,” said Rollie Miller, General Manager at ProMedia Events, Publishing, & Productions.
Wolcott closed by saying, “A global pandemic might be disrupting motorsport events, but demand for those shows is growing exponentially as companies realize the value in live audiences. Forming the division now puts ProMedia Productions in the driver’s seat for when we emerge from this crisis and get back to business in 2021.”
About ProMedia Events and Publishing
ProMedia Events and Publishing is the leader in muscle car motorsport events and publishing since 1998. It specializes in Street-Legal Drag Racing and Car Shows with its Holley NMRA Ford Nationals and NMCA Muscle Car Nationals sanctioning bodies, which produce over 16 events per year from coast-to-coast, together with the highly acclaimed Nitto Tire NMCA West Auto-X autocross series. The sanctioning bodies benefit from over 150 participating companies, including the OE manufacturers Ford, Chevrolet, and Dodge. A newly-formed ProMedia Productions division is a for-hire event production and logistics group offering complete, turnkey motorsport event management.
In addition to the motorsport events, ProMedia is a digital and print publishing company with its digital magazine Race Pages and its print product Fastest Street Car Magazine, which is produced monthly. Fastest Street Car Magazine enjoys a unique and effective distribution through speed and custom shops, engine builders, and other auto-enthusiasts retail locations. Fine-tuned over the last 20 years, the FSC distribution model puts the magazine in the hands of parts-buying enthusiasts and influencers. Race Pages Digital launched in late 2017 and quickly made its mark for delivering breaking news, race coverage, exclusive video content, and technical stories.